Our Amazon team has prepared some insights which we thought you may find interesting.
We have noticed a trend away from search and spend for bath time products and towards shower time experiences.
The cost-of-living crisis has certainly contributed to this change but also perhaps so has the demand on people’s available time to relax.
Our report highlights this change but also which brands are capitalising on this opportunity.
You can access this here.
We currently support the likes of ELEMIS, L’Occitane, PZ Cussons and Aromatherapy Associates with their Amazon sales strategy in the UK, Europe and USA markets.