With the launch of a new member of the high acclaimed S-Series looming, Panasonic came to us to create a stand-out webpage that educated and engaged a highly knowledgeable audience. In previous campaigns Panasonic were able to drive significant traffic to their site but visitors weren’t spending any time exploring products.
We were briefed to create something that engaged audiences whilst showcasing the full capabilities of the camera.
With quick turnaround times we developed a full parallax webpage that put the new S5 camera and its capabilities front and centre. Through the use of parallax scrolling we took the user through a journey, explaining key features whilst allowing them to interact with the page elements and the amazing content captured by the camera.