Japan Airlines came to us to help raise awareness of Okinawa, a relatively unknown area in Japan amongst a European audience (UK & France).
JAL had partnered with two exclusive travel agents to offer a ‘once in a lifetime’ package holiday to Japan – including a stop in Okinawa.
We were tasked to utilise influencers to raise awareness of Okinawa and the trips, however there was no capacity to send influencers to the location.